Last Updated: September 2026 This is a technical SEO and web development guide, not legal advice. Talk to a lawyer for anything you plan to sign your name to. The National Consumer Helpline received over 1.77 million complaints in 2025, and nearly 29% of them were about e-commerce, according to the Press Information Bureau. That number is why the government just rewrote the rulebook. On September 9, 2026, the Department of Consumer Affairs notified the Consumer Protection (E-Commerce) (Amendment) Rules, 2026 under G.S.R. 789(E), and they take effect on January 1, 2027. Every SEO blog covering this is going to…
Author: Manu Krishnan
Manu Krishnan
Manu Krishnan is a technology writer and SEO specialist at Techulk.com, where the focus is on making complex tech problems simple to solve. With hands on experience in Windows troubleshooting, Android, and everyday tech fixes, the goal is always the same: give you a clear, tested answer without the jargon. Every guide published here is verified before it goes live.
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Quick answer: Your emails are going to spam because receiving servers cannot verify that your domain is who it claims to be. The fix is not rewriting your subject lines or switching providers. It is publishing three DNS records (SPF, DKIM, DMARC) that tell the world your email is legitimate. Most businesses are missing at least one of them. Here is how to find out and fix it. You sent 50 invoices. Twelve customers replied. The rest? Silence. You checked: the emails all say “Sent.” Your provider says everything is fine. One customer eventually tells you they found your invoice…